Jindabyne Chamber Of Commerce
BE ‘WINTER READY’ IN YOUR BUSINESS WITH HELP FROM THE JINDABYNE CHAMBER OF COMMERCE
Access Marketing Services from Jindabyne Chamber of Commerce Member Fiona Latham-Cannon, Tall Red Poppy Marketing.
Business Management in the mountains is a full time job! Allocating time to interview staff, deal with employment compliance, update your website or schedule a winter advertising campaign are daunting tasks for any busy business owner. In no time winter comes, the snow falls and it’s all over in a 16 week blur. Business Owners are generally too occupied working ‘in’ their business, and often lack the time or resources to work ‘on’ it. The Chamber of Commerce offer solutions if this sounds like you. Get in touch with them by emailing admin@jindabynechamberofcommerce.com.au. Don’t forget the networking event, ‘Jindabyne Connect’ held on the 4th Thursday of the month, where you can meet other local business people and socialise, plus get a “check” on how things are going in general business. Please note; April Connect is on the 3rd Thursday, 18th April due to Anzac Day falling on the 4th.
Joining the Jindabyne Chamber has its advantages, both tangible and intangible, personal and professional, plus business owners can gain access to business advice and support on issues impacting their business. Often, fellow members will avail themselves, and offer prioritised and/or discounted local products and expert services to all other Chamber Members. This week, two such offers are set out here today.
MARKETING
There are many traditional methods of advertising, including television, newspaper, magazine and radio, which are all executed well here within the Snowy Mountains.
The mix of marketing tools are so much wider today than they ever used to be. Websites and social media (such as Facebook, Instagram and Twitter) enable people to follow a local business, organisation, location or interest, and be more effectively informed and immersed in their content. It reaches and lives right there in real time, inside the audiences world, where the amount of content and information is exponentially higher. It can be targeted and so more relevant and attuned to the follower’s interests than traditional methods of advertising.
Tall Red Poppy Marketing is a business operating in Jindabyne, and helps many tourism operators plan, create and schedule their social media content. Fiona Latham-Cannon works hard to make the town of Jindabyne look attractive, exciting and a desirable place to visit through her social media page ‘For the Love of Jindabyne’. This page has gathered over 10,000 followers (with 2.4 million views/year on Instagram), all with a specific interest in Jindabyne and it’s Alpine Playground attractions. Fiona is also an active member of the Jindabyne Chamber of Commerce Committee, and is on a team of local talented digital experts who created the town’s tourism focused website www.DestinationJindabyne.com.au.
As an experienced marketing specialist, Fiona can offer Jindabyne business owners many online marketing options within the Chamber network of Destination Jindabyne, and her own site. Advertising space is now available on For the Love of Jindabyne’s social media pages.
The directional nature of digital marketing in being able to target a particular interest group and in this case, magnified as the followers of pages like Destination Jindabyne and For the Love of Jindabyne are perfectly aligned with your customer base.
For further information on Chamber Member benefits and/or engaging Tall Red Poppy Marketing services, please use the skills of a local expert who understands how Jindabyne ticks.
Contact Fiona Latham-Cannon via Messenger / Facebook / Instagram,
Email on hello@destinationjindabyne.com.au or fiona@tallredpoppymarketing.com.au, or call her mobile on 0408 688627.
SMALL BUSINESSES IN JINDABYNE DESERVE “A PAT ON THE BACK” FOR THEIR SUPPORT OF THE JINDABYNE COMMUNITY.
Without the continued and generous support of small business and their advocates at the Jindabyne Chamber of Commerce, many community events and local facilities simply would not exist. One of the best things about living in a small regional town where Tourism plays such a big part in the local economy, is that businesses and community alike, are passionate about making sure visiting tourists are enjoying themselves and have an array of attractions to entertain them while they’re here.
Events such as the 50th Birthday Celebrations really brought all community and business groups together, working to ensure the celebrations were a success. In doing so, they all succeeded in highlighting the history and growth of a small country town into a dynamic and growing modern holiday destination and indeed a wonderful place to live. The BiCentenary festivities highlighted our unique multi-cultural identity, where pivotal contributors to the Snowy Hydro Scheme, along with the International influencers who so passionately developed our Ski Industry, created the makeup of a growing community who obviously work so well together. This integration into Australian society is like very few other destinations, and we celebrate it everyday.
Some years ago with an interest in trying to develop tourism and looking at gaps in tourism experiences, the Jindabyne Chamber of Commerce initiated the Flowing Festival, Jindabyne’s Dragon Boating Regatta, which is held in February, one of our slower months of the year. Over recent years this has been taken over and coordinated by the Lake Jindabyne Snow Dragons Club. Over time it has grown to incorporate dragon boat racing, markets and involvement by schools, local community groups and tourists visiting. It has increased the viability of many businesses during this month, a welcome economic impact. This year, just to draw attention to one of our successful local businesses sponsorships, the Banjo Paterson Inn offered up $1000 to the best fancy dress dragon boat time. A pat on the back to these guys, and every other local business who has come to the party to support local events.
SMALL BUSINESS MAKES THE COMMUNITY TICK!
The Lake Light Sculpture Festival has a long history from small beginnings 16 years ago. Traditionally held at Easter, it sees a huge influx of crowds who visit Banjo Paterson Park during the day and night. The Easter Long Weekend offers a fantastic opportunity to experience Jindabyne. The sculptures are all lit, and are displayed in an evocative setting with the reflections of the Snowy Mountains on the lake, providing a living studio for the artwork, but it is as night falls that the real magic begins. Illumination has, since the Festival’s inception, been a defining element of Lake Light Sculpture. Jindabyne see upwards of 20,000 visitors to the town through Easter.
“Thanks to the generosity of local businesses, organisations and supporters of this event, we are again able to offer a prize pool of $20,000 including the Major Prize of $10,000″ said Lake LightCommittee Chair, Lisa Matthes.”
With the present economic climate and costs of business, it is important to acknowledge how tough the pressures of small businesses are in a difficult economic environment. The operating costs of business continue to increase as the demand for space is under pressure. Even so, small business in Jindabyne continues to go above and beyond, supporting the community with raffle prizes, donations of goods and hard cash $$ to make this great town tick!
THE JINDABYNE CHAMBER ARE ADVOCATES FOR SMALL BUSINESS IN JINDABYNE
The Jindabyne Chamber of Commerce continues to make significant contributions to our Community of Jindabyne, and the wider Snowy Mountains. They have been a catalyst for events, supported with business skills and community engagement to ensure the viability and sustainability of a growing events calendar.
The business community of Jindabyne shares and cares, so get involved and join or start a group with common interests, continue to make Jindabyne a better place to live, and help our community become even more vibrant! Go Jindabyne!
If you would like further information on how you can become involved, you can:
Contact anyone on the Jindabyne Chamber of Commerce we’d be happy to point you in the right direction.
If you’ve got any ideas you think are worth pursuing and want to brainstorm with some like minded people, come along to Jindabyne Connect, every 4th Thursday at 5:30pm at Rydges Snowy Mountains, we’d love to hear what you have to say.
Get your business name out there, the Chamber can help, come and say hello at Jindabyne Connect.
Stay in touch on Social Media by following Jindabyne Chamber of Commerce or Destination Jindabyne.
Join our Jindabyne Connect Facebook Group.
Register to Jindabyne Chamber Email List by registering at http://eepurl.com/2Gxcz
Bruce Easton
President, Jindabyne Chamber of Commerce
www.jindabynechamberofcommerce.com.au
president@jindabynechamberofcommerce.com.au
Mobile 0417 217 750
Fiona Latham-Cannon
Media & Marketing, Jindabyne Chamber of Commerce
www.destinationjindabyne.com.au
hello@destinationjindabyne.com.au
Fiona@TallRedPoppyMarketing.com.au
COMMUNITY ENGAGEMENT SESSIONS FOR JINDABYNE 2036 PLAN
The Jindabyne Masterplan is a NSW Government initiative to revitalise the gateway town to the Snowy Mountains and make it Australia’s premier alpine destination.
It is a plan to make Jindabyne a fantastic year-round destination for both permanent residents and the town’s many visitors that not just copes with future growth but thrives on it for decades to come.
The Masterplan will be developed to consider all aspects of Jindabyne, including tourism, jobs, services, accommodation, housing, roads, local products and all factors that contribute to the distinct local character of the town.
Jindabyne is bursting with potential but needs a carefully considered plan to develop in a way that realises that potential.
The town booms during the 16 to 18-week ski season but is relatively quiet during the off-season which creates infrastructure challenges.
Direction 3 of the South East and Tablelands Regional Plan 2036 – the Government’s 20-year blueprint for the future of the region – is to develop the Snowy Mountains into Australia’s premier year-round alpine destination.
To keep visitors coming for all 52-weeks to enjoy mountain biking, bushwalking, horseriding, kayaking, cultural and educational tourism, and recreational fishing.
The Jindabyne Masterplan will develop the town to cater and capitalise on the year-round influx.
The Masterplan will include:
· Analysis on the location of future services including schools, health services and community facilities;
· A plan to unlock the Lake Jindabyne foreshore, allowing better utilisation of the lake and greater access to the CBD’s focal point;
· Assess links and opportunities in surrounding towns and villages including Adaminaby, Berridale and Dalgety;
· Identify sites for future residential and commercial developments;
· Investigate the potential of a bypass, creating better amenity for the CBD.
Lee Shearer APM will lead the development of the Masterplan.
Most recently Ms Shearer led the successful project to pave the way for the revitalisation of Gosford on the NSW Central Coast and she also heads the state’s Resource Regulator.
Ms Shearer will oversee a whole-of-government working group that will include the Snowy Monaro Regional Council, other state agencies, community groups and business leaders.
A key initial focus for Ms Shearer is hearing what the local community has to say about this ground-breaking initiative to develop Jindabyne.
She will be in town on December 4, 5 and 6 2018 to discuss the Jindabyne Masterplan at a series of information sessions.
She is conducting a special business briefing for Chamber members on the evening of Tuesday 4 December, 5.30pm for a 6 pm start at Rydges <ONCE LOCATION IS CONFIRMED>.
If you can’t make that time there is another session at the Rydges from 1.00 – 3.30pm on the 4th December.
BUILDING AUSTRALIA’S ALPINE GATEWAY JINDABYNE 2036
Deputy Premier and Minister for Regional NSW John Barilaro and Minister for Planning and Housing Anthony Roberts today joined local business owners and community members to announce ‘Jindabyne 2036’, a new plan to revitalise Jindabyne with a $2.4 million masterplan to 2036.
Mr Barilaro said Jindabyne is bursting with potential, and now is the time to act and form a clear vision for the future.
“Jindabyne is the gateway to the beautiful Snowy Mountains, it is a thriving town with enormous potential for growth, and proper planning will see Jindabyne become known as the nation’s premier alpine destination,” he said.
“This masterplan will ensure Jindabyne is not only able to cope with future growth, but is also in a position to thrive for decades to come.
“Jindabyne is home to a landscape that tourists and visitors dream of, but it is also a fantastic place to live, work and raise a family. The masterplan will take into account the needs of permanent residents, as well as the region’s tourism needs for the future.
“We need to focus on delivering well planned, efficient and sustainable development that complements the region, supporting the unique character of the beautiful Snowy Mountains,” he said.
Mr Barilaro said the plan would:
- Include analysis on the location of future services including schools, health services and community centres.
- Set out a plan to unlock the Lake Jindabyne foreshore, allowing better utilisation of the lake and greater access to the CBD’s focal point.
- Look at the links and opportunities in surrounding towns and villages including Adaminaby, Berridale and Dalgety.
- Identify sites for future residential and commercial developments.
- Investigate the potential of a bypass, taking busy traffic out of the CBD.
- Redesign Jindabyne as Australia’s premier alpine destination.
Mr Roberts said Lee Shearer APM, who heads up the state’s Resource Regulator, would lead the development of the masterplan.
“Lee Shearer will work with the wider community to deliver results for Jindabyne, positioning the town as a magnet for tourism, business and residential growth at the heart of the Snowy Mountains,” he said.
“The end result will be a masterplan with a clear vision for the region, taking into account all aspects of the town including tourism, jobs, services, accommodation, housing, roads, local products and more.
“We will create and build a future proof plan to deliver for Jindabyne, building on the town’s strengths within the wider Snowy Mountains, a region that welcomes more than 1.3 million visitors a year and which is home to around 35,000 people,” he said.
Ms Shearer will oversee a whole-of-government working group that will include the Snowy Monaro Regional Council and other key stakeholders and community members.
SNOWY MONARO BUSINESS AWARDS WINNERS 2018?
Local businesses from across the region have been recognised and celebrated at the inaugural Snowy Monaro Business Awards.
The success of Snowy Monaro businesses was on show at the gala awards night held on Friday 18 May at the Station Jindabyne. More than 150 business leaders, owners and guests attended the occasion with the Eucumbene Trout Farm taking home the coveted ‘Excellence in Small Business Overall’ award.
The Business Awards provided a platform for local businesses to be honoured and thanked for the contribution they make to the region. Deputy Premier and Member for Monaro John Barilaro delivered the keynote address.
Playing a leading role in the success of the night was the tireless work of the Business Awards Working Group. The group comprised of: Kathy Kelly, President of the Cooma Chamber of Commerce; Olivier Kapetanakos, Vice Chairman of the Jindabyne Chamber of Commerce, Sue Fabish, Secretary of the Dalgety Chamber of Commerce and Karen Cash, Council’s Economic Development Officer.
Snowy Monaro Business Awards winners:
- Outstanding Young Employee – Brigid Elizabeth Everett, Gordon Litchfield Wool
- Outstanding Young Entrepreneur – Martin Brown, Director Snowy Sheds
- Outstanding Business Leader – Jonathan Forrest, Boyce Chartered Accountants
- Excellence in Small Business(1-4 employees) Eucumbene Trout Farm
- Excellence in Small Business(5-10 employees) Jindabyne Refrigeration
- Excellence in Small Business(11-19 employees) Monaro Media Group
- Excellence in Small Business(overall) Eucumbene Trout Farm
- Excellence in Business (20 or more employees) Lake Crackenback Resort & Spa
- Excellence in Social Enterprise Delegate Progress Association
- Start Up Superstar Snowy Mountains Magazine
- Excellence in Innovation Tall Red Poppy Marketing – Fiona Latham-Cannon
- Excellence in Sustainability Troldhaugen Lodge
- Excellence in Export TRC Tourism
- Outstanding Employer of Choice Blaxland Mawson & Rose Solicitors
Originally posted on Snowy Monaro Regional Council.Â
SMART CITIES AS MAJOR PROJECTS
The Chamber Executive and some key community members representing JCS and SMGS along with a staffer from John Barilaro’s Office met with Dean Lynch. This was an opportunity to review Major Projects and allocated funds to various projects. We also had an opportunity to discuss some local Jindabyne issues and highlight various challenges and opportunities.
A key one was to update him and tourism staff regarding “Smart City” technologies and opportunities for Jindabyne as a pilot program given its unique character and dynamics in the community with seasonal visitation and tourism growth.
Smart City supports local governments, private companies, research organisations and not-for-profit bodies to work collaboratively and deliver innovative smart city projects. The goal is to improve the liveability, productivity and sustainability of places like Jindabyne. We are uniquely placed as a dynamic community in a regional location which has recently been merged with local government. Also with our local State member being ideally positioned as Deputy Premier, Minister for Regional New South Wales, Minister for Skills, and Minister for Small Business.
Projects relate to street lighting of key places in the community and incorporating technology for signage related to road conditions, signage for tourism and events. Security cameras incorporated into the lighting. Also WiFi and various communications and technologies that enable improved accessibility and performance. It also allows for smart metering of domestic and commercial premises to track power and various resources and services.
The most important part is the partnering of a range of organisations and service providers rather than exclusive arrangements and ensures best practice and also future proofing against obsolete or outdated technologies or resources. Hence “smart city” and a great opportunity for Jindabyne going forward.
Attached is a link for those interested enough in this as a project to look into further and especially a number of useful links for background.
https://cities.dpmc.gov.au/smart-cities-program
TRANSCONNECT AND NSW TRAINLINK
Supplying Transport to and from Snowy River Shire
Council would like to outline the differences between the Transconnect bus service and the new NSW Trainlink service scheduled to commence 1 July 2014. Both services will ultimately complement one another with the aim to improve access to and from the Shire.
“Council and community members have been working to obtain these two services for our community for many years. These pilot services will only become a permanent, year round transport system if the community support and patronise them. If we want to keep the services we need to demonstrate to the State Government that they are frequently used” explained Joseph Vescio, General Manager.
Transconnect is a community care style transport service designed to provide access to community members who are transport disadvantaged. Once the bus arrives in Canberra there is up to a four hour turn around period designed to allow travellers the opportunity to attend appointments or do shopping before the return journey. Turn around time depends on the destination access point. The service does drop off at the bus and airport terminals.
The NSW Trainlink service is primarily designed to link travellers with buses and trains to continue their journey. Therefore NSW Trainlink has a one hour turn around, as apposed to the Transconnect four hour turn around.
The Snowy River community is unique in the fact that during the winter our population increases with those coming down to work or visit. Whether a resident is permanent or temporary they qualify to use the Transconnect service. Where spare seats are available visitors to our region may also access the Transconnect service. It is noted however, that ‘residents’ will take priority.
“The Transconnect bus service has flexibility on the days of service provision, so it may alter the days of operation to Tuesdays and Thursdays once the NSW Trainlink bus commences, depending upon passenger numbers. This will then compliment the NSW Trainlink schedule to ensure that our region has a sustainable Monday to Friday service and will ensure that both pilot projects are utilised”. advised Tabitha Williams, Acting Manager Community Care.
Council thanks those who have been using and promoting the Transconnect bus service. To book your seat on the Transconnect bus or for more information please phone Council on 6451 1054. The Transconnect timetable and cost is available on our website.Â
Read more about Snowy River Shire Council’s latest news at http://www.snowyriver.nsw.gov.au